“If the Saloons of old were for prospectors, trappers, and cowboys, then we’re for the wise, the wild, and work-hardy –the muses and the matriarchs, the artists and entrepreneurs, the divas and daydreamers…”

​

Saloon Design House is fashion with a difference, designed and made by creative, 

Dena Pharaoh-Pezzano.

At heart, the label and store celebrates life in the rural town of Braidwood, Australia-

 the fresh air, the wild spaces, the strong women of the town’s past and present.

Saloon’s lush campaigns feature local women throughout Braidwood’s evocative landscapes and interiors. The collections tell their stories, celebrate their trials and triumphs. 

Drawing from counter-culture across the decades, Saloon’s trademark is femininity with a feminist edge. Iconic Liberty of London prints combine with luxurious fabrics from around the world and Australia, as well as rare collected fabrics that are one-of-a-kind, imbued with authenticity and passion.

This is master dressmaking and true slow fashion. Almost all pieces are made in-house at the Saloon studio and in Sydney Australia, with a focus on achieving the perfect fit and premium quality for an item that can be worn and adored for years to come.

Pieces are either one-off or strictly limited edition. Expect street-sweeping dresses, high-waisted skirts and pants, fitted shirts, waistcoats and coats, tailored to leverage the female form in all her guises and seasons.

Rebellious but practical, beautiful but workable, these are clothes that are worthy of you.